
We are operating in an unpredictable, rapidly changing and frequently disrupted environment, while witnessing one of the biggest technological advances since the birth of the internet, generative artificial intelligence (GenAI). We are also surrounded by ever-growing mountains of data in an often-distributed landscape. The ability to harness data is critical, but what use is it if it cannot easily be accessed, processed, and leveraged? For these organizations, tapping into the capabilities of GenAl could be the difference between make or break.
The appetite – and demand – to maximize the value of this data and drive innovation is insatiable. When used correctly, Al and GenAI can fundamentally change the role and value of data, but with many organizations facing turbulent times, not all are set to fully capitalize on its capabilities.
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